WCTE Upper Cumberland PBS and Zimmer Broadcasting = A Perfect Partnership
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This week on WCTE’s Get ready To Learn, host Cindy Putman is joined by Brent Carl Fleshman of WHUB-FM Cookeville, TN who was named Small Market Personality of the Year at the 2016 National Association of Broadcasters' (NAB) Marconi Radio Awards. The prestigious awards recognize radio's outstanding personalities and stations. Marconi finalists were selected by a task force of broadcasters, and the winners were voted on by the NAB Marconi Radio Awards Selection Academy.
Putman and Fleshman share the story behind how WCTE, a PBS Member Station, and our Get Ready To Learn Radio Show was developed based on a conversation between WCTE’s President and CEO Becky Magura and Fleshman after WCTE’s Great TV Auction. Brent had recently located to Cookeville and agreed to auctioneer the FireHouse Board. Putman was the WCTE floor director and enjoyed working with WHUB’s newest morning radio host. Who knew Brent would eventually produce the show that Putman host weekly?!?
Their conversation on this week's show centered around the rich legacy of WHUB and WCTE and the commitment that both stations have to the people of the Upper Cumberland. Brent says Zimmer Broadcasting’s mission is to be the voice of the community and the partnership with WCTE has opened doors for the two media affiliates to work together. Each week Putman invites co-host who discuss programs impacting the education community, teachers, parents, caregivers and children from birth to post secondary.
PBS member stations provide essential education resources for learners of all ages.
With PBS LearningMedia, Pre-K-12 educators can access curriculum-aligned digital resources from trusted media partners that bring learning to life for students.
Through the Ready To Learn Initiative the Corporation for Public Broadcasting, PBS and WCTE provide free, evidence-based educational resources that help teachers, caregivers and parents build early science and literacy skills for America’s children, especially those in underserved families.
PBS and member stations like WCTE are a leader in educational media for children and students and a key partner with parents and educators across America. Through support materials for caregivers and educators, PBS ensures that tools are available to help build key skills and reinforce learning from the early years and beyond.
PBS Research reveals:
1.Teachers of children from pre-K through 12th grade turn to PBS for digital content and services that help bring classroom lessons to life.
2.Decades of research confirms that PBS’ premier children’s media service, PBS KIDS, help children build critical literacy, math and social-emotional skills, enabling them to find success in school and life.
3. Delivered through member stations, such as WCTE,PBS KIDS offers high-quality educational content on TV —including a new 24/7 channel, online at pbskids.org, via an array of mobile apps and in communities across America.
4.More information about PBS is available at www.pbs.org,one of the leading dot-org websites on the internet, or by following PBS on Twitter, Facebook or through PBS apps for mobile and connected devices.
Putman and Fleshman also discuss the importance of Community Collaboration and the power it has to make our community stronger. The role of WCTE and WHUB in the lives of the families in the Upper Cumberland has a long history-WHUB for 75 Years and WCTE approaching 40 Years.
“Cyberchase Step It Up Minute”
Take advantage of the Spring Weather and go for walk with your kids. Walking is a great free activity and it allows you and your child quality time to explore your community. Explore a local or state park and them have some online fun with your child at http://pbskids.org/cyberchase/math-games/save-the-park
For more information check out Cyberchase, weekdays at 3:30 on WCTE, Your Upper Cumberland PBS station!